Handbook on Lawyer Advertising and Solicitation

The Florida Bar Standing Committee on Advertising, Tenth Edition, 2013

 

TABLE OF CONTENTS:

  • Introduction
  • When the Lawyer Advertising Rules Apply
  • When the Lawyer Advertising Rules Do Not Apply
  • Prohibited Forms of Solicitation
  • Regulations Governing Content
  • Additional Regulations for Direct Mail & Email Communications to Prospective Clients– Rule 4-7.18 19
  • Lawyer Referral Services – Rule 4-7.22
  • Filing Requirement – Rule 4-7.19(a)
  • Exemptions from Filing Requirement – Rule 4-7.20
  • Reliance on Florida Bar opinions – Rule 4-7.19(e) and (f)
  • How the Review Process Works
  • Options Upon Receiving an Unfavorable Staff Opinion
  • Enforcement
  • Formal Advertising Opinions
  • Record Retention – Rule 4-7.19(j)
  • Public Records – 15-4.2
  • FREQUENTLY ASKED QUESTIONS

 

The full text is available at http://www.floridabar.org…

 

Related Document: The Florida Bar Standing Committee on Advertising Guidelines for Networking Sites