New York State Bar Opinion 918

Committee on Professional Ethics 

Topic: Solicitation; advertising; public education for laypersons.

Digest of the Committee:

“A lawyer may ethically produce and post an internet video designed to educate lay individuals about a legal subject, and may distribute flyers to members of the public inviting them to view the video.  However, the lawyer must adhere to advertising and solicitation requirements under the Rules if the video or the flyers encourage participants to retain the lawyer.”

Rules: New York Rules of Professional Conduct 1.0(a), 7.1, 7.3

 

The full text is available at http://www.nysba.org…