Indiana State Bar Association Opinion 1, 2012-JDH-1

Legal Ethics Committee

Topic: Lawyers’ Use of Deal-of-the-Day Marketing Programs

Analysis of the Committee:

The Indiana State Bar Association’s Legal Ethics Committee has looked at the burgeoning group coupon forms of social media marketing. The Ethics Committee’s analysis is that such social media marketing is fraught with peril and is likely not permitted in its current form under the Indiana Rules of Professional Conduct.

Indiana Rules of Professional Conduct: 1.5; 1.15; 1.18; 1.7; 1.16; 2.1; 5.4; 7.2; 9.3

Referenced Ethics Opinions:

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